Wrapthropology

Wrap–thropology

In order to understand the delicious flavours of McDonald's new wraps, we must first conduct a study of the people who love them.

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McWrap_Pages_0006_Chicken_Bacon
McWrap_Pages_0004_Sweet_Chili
McWraps_Style_Guide
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Copywriters: Jamie Spears
Art Directors: James Leake
Photographer: Vicky Lam, Westside Studios