A Prompt for Ukraine
Using ChatGPT's unawareness of events post-September 2021, we exposed the stark contrast between the AI's idyllic depiction of Ukraine and its war-torn reality, leveraging this discrepancy to drive donations for the Humanitarian Coalition’s mission in Ukraine.
A Prompt for Ukraine
Using ChatGPT's unawareness of events post-September 2021, we exposed the stark contrast between the AI's idyllic depiction of Ukraine and its war-torn reality, leveraging this discrepancy to drive donations for the Humanitarian Coalition’s mission in Ukraine.
2023 ADC Awards
Bronze Cube
Agency: Performance Art
Chief Creative Officer: Ian Mackenzie
Copywriter: Jackson Kemp
Creative Director: Benjamin Playford
Designer: Dewen Yang
Editor: Fi Alvarez